Marketing

SMART ™ Guest Marketing Suite

The only AI-powered Guest Marketing System, built for vacation rental management companies.

SMART Guest Marketing

AI-Powered Marketing for Vacation Rentals

SMART™ Guest Marketing is Lasoh’s AI-powered email and SMS marketing platform for professional vacation rental operators.

It works directly with the data captured by the SMART™ Guest Portal and syncs with leading property management systems, including Hostaway, Hostfully, Guesty, and Hospitable, to run automated campaigns across the entire guest journey: pre-stay upsell offers, in-stay messaging, post-stay review requests, and long-term remarketing to past guests. AI handles segmentation, audience targeting, and campaign drafting, so operators can launch sophisticated campaigns without a marketing team. SMART™ Guest Marketing is built on five principles: Segmented, Multi-channel, AI-Native, Revenue Maximizing, and Timely.

What Makes It SMART ™

Built to deliver smarter guest experiences and higher revenue—powered by five core principles that work together seamlessly.

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Segmented

Deliver personalized experiences based on guest behavior, preferences, and journey stage.

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Multi-channel

Engage guests across email, WhatsApp, SMS, and more—from one unified platform.

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AI-Native

Built with AI at the core to automate decisions, messaging, and optimization.

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Revenue Maximizing

Increase direct bookings and upsell opportunities at every touchpoint.

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Timely

Send the right message at the perfect moment—before, during, and after the stay.

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Work SMART, not hard.

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SMART ™ Guest Portal

Elevate guest stays and drive more revenue. Everything guests need — in a simple, SMART platform.

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House Manual

A simple digital guide for everything guests need to know, so they feel prepared, and you get fewer questions.