SMART ™ Vacation Rental Marketing
That Does The Work For You
Increase Direct Revenue
Reduce OTA Dependence
Incremental Revenue
Automated upsells drive more revenue per stay. SMART ™ Marketing turns any guest into a repeat guest.
Less OTA Reliance
Turn OTAs into lead gen by gathering marketable contact info from all guests in the stay, not just the booker guest.
Happier, Loyal Guests
Delight your guests with personalized recommendations and frictionless stays, making every guest a promoter.
Solutions
Work SMART, not hard.
SMART ™ Guest Portal
Elevate guest stays and drive more revenue. Everything guests need — in a simple, SMART platform.
SMART Upsells
SMART Guest Capture
Guest CRM
SMART Reviews
SMART Guest Experience
SMART ™ Guest Marketing
Engage guests through personalized campaigns that increase direct bookings while building long-term loyalty.
SMART CRM
SMART Segments
SMART Campaigns
Campaign Analytics
Email Marketing
House Manual
A simple digital guide for everything guests need to know, so they feel prepared, and you get fewer questions.
Property-Specific Manuals
Unique, Shareable Links
Downloadable QR Codes
Reusable House Elements
Team Settings
How It Works
What Makes It SMART ™
Built to deliver smarter guest experiences and higher revenue—powered by five core principles that work together seamlessly.
Segmented
Deliver personalized experiences based on guest behavior, preferences, and journey stage.
Multi-channel
Engage guests across email, WhatsApp, SMS, and more—from one unified platform.
AI-Native
Built with AI at the core to automate decisions, messaging, and optimization.
Revenue Maximizing
Increase direct bookings and upsell opportunities at every touchpoint.
Timely
Send the right message at the perfect moment—before, during, and after the stay.
Get started with Lasoh, Today.
PMS Integrations
See What Our Customers Are Saying
“Lasoh is a must have for anyone looking to level up their short term rental business! The marketing opportunities it brings us - so seamlessly - are priceless. We wouldn’t want to operate our business without Lasoh now that we are utilizing!”
“Wanting to build personal relationships with our direct booking guests, we were looking for a way to make communication as simple as possible and unique to our brand. Lasoh did that AND offered us a way to collect and store guest data, helping to secure repeat bookings!”
“Lasoh has changed the game. We can now chat with guests that booked direct, give the whole group curated recommendations, and send marketing to everyone that stayed, not just the person that booked the stay!”
Lasoh Featured in Top Industry Podcasts
1st of the Month Wrangle: How Direct-to-Consumer Thinking Can Shape Vacation Rental Marketing with Orlie Benjamin and Patti Ziegler
Frozen Food Fiesta
1st of the Month Wrangle: Can We Stop Marketing Properties and Start Marketing to People? with Lasoh CEO Orlie Benjamin
Blog Articles
Vacation Rental Email Marketing: Campaigns That Bring Guests Back
You paid to get that guest. The OTA took its cut, they checked out, left a glowing review, and then they vanished. The next time...
Beyond SEO: How AI Is Reshaping the Search Journey for Vacation Rentals in 2026
More travelers are using AI tools like ChatGPT and Google's AI Overviews to get recommendations instead of scrolling through...
The Experience Is the Product: Rethinking What Hospitality Really Sells
The guest’s value from a stay goes beyond the property itself. Clear, supportive experiences shape how guests feel about a...
